About Us
We help teams decide what to build in the AI era
We bridge the gap between strategy and execution with structured workshops and learning programs that turn messy, cross-functional challenges into clear decisions and validated next steps.
Design Sprint Academy is a Berlin-based consultancy and training company.
For over a decade, we’ve worked with product, innovation, and design teams at Google, HSBC, World Bank, SAP, and hundreds of other organizations worldwide.
We started DSA after seeing the same pattern repeat across industries:
Smart teams.
Talented leaders.
Strong execution capability.
But no reliable system for deciding what to build — and why.
Projects didn’t fail because people lacked ideas.
They failed in the messy middle — between ambition and alignment.
So we focused on designing the collaboration itself.
→ structured decision systems teams can actually use under pressure.
We help organizations make high-stakes decisions faster — and with better evidence.
We work in two modes:
We use two core methods. Independently powerful. Together, a full decision-to-validation system.
Problem Framing
Use this when the challenge is still fuzzy—when stakeholders disagree, priorities are unclear, or teams are jumping into solutions too early. In one focused day, we align cross-functional teams on what problem is worth solving, who it matters to, and why now. The output is a clear problem definition and recommendation leadership can commit to.
Design Sprint
Use this when you need evidence before you build. In four days, cross-functional teams move from problem to tested prototype—making decisions, prototyping fast, and testing with real users. The output is validated learning on what works, what doesn’t, and why—before you invest months of delivery time.
There are plenty of consultancies, training providers, and facilitators out there.
Few design decision systems.
Our workshops follow structured, step-by-step formats—not open-ended brainstorms. Every exercise, artifact, and decision point is designed for consistency and repeatability—so teams can apply the system across multiple challenges.
We anchor decisions in customer insight, business data, and explicit assumptions—not stakeholder politics. Our frameworks separate what’s known from what’s guessed, surface blind spots early, and make trade-offs visible.
Whether we facilitate or train, the goal is the same: help your organization own the process. We provide playbooks, toolkits, and templates so teams can run the work internally—without needing external support every time.
If you’re navigating AI adoption, product bets, or cross-functional misalignment — and you want a clearer path forward — let’s explore whether our approach fits your context.
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