Question 1

What services does Design Sprint Academy offer?

Accepted Answer

Design Sprint Academy offers two types of services: facilitation and training. Facilitation services include The AI Lab, AI Problem Framing, AI Workflow Sprint, Problem Framing, and Design Sprint — structured workshops where DSA facilitates the work with your team. Training services teach your team to run the same methods independently, building internal capability that stays when DSA leaves.

Question 2

What is the difference between DSA's facilitation and training services?

Accepted Answer

Facilitation means DSA runs the session — your team brings the business context and domain knowledge, DSA brings the process and accountability for reaching a real decision. Training means your team learns the full methodology and leaves with everything needed to run sessions independently — playbooks, facilitation materials, and AI copilots. Many organisations start with facilitation and move to training once they've experienced the method firsthand.

Question 3

Which DSA service should I start with?

Accepted Answer

It depends on where you are. If you have multiple AI ideas and need to decide which one is worth pursuing, start with AI Problem Framing. If you have a validated AI use case and need to redesign the workflow around it, start with the AI Workflow Sprint. If you need to align senior stakeholders on a complex challenge before committing resources, start with Problem Framing. If you need to validate a product or service solution before building, start with the Design Sprint. If you need a permanent system for making AI decisions at scale, start with the AI Lab.

Question 4

Who has Design Sprint Academy worked with?

Accepted Answer

Design Sprint Academy has trained 800+ teams across 17 industries including Google, HSBC, Turner Construction, Adidas, SAP, Red Bull, Roche, the World Bank, and eBay. Google invited DSA to teach Problem Framing to their internal Design Sprint Academy in 2018. Turner Construction built 400+ custom AI applications and 70,000+ hours of annual capacity using the AI Lab methodology.

Question 5

Where is Design Sprint Academy based and do they work internationally?

Accepted Answer

Design Sprint Academy is based in Berlin, Germany, and works globally. DSA has delivered facilitation and training programs across cultures and industries on four continents. Workshops are available on-site at your organisation or remotely.

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